The importance of context in the communication process

Dear Reader, As you may have noticed, Mudita has recently launched its first course (available…

Gift Giving Etiquette in the Confucian-Asia cluster: the luxury fruit culture

The manner of giving is worth more than the gift. - Pierre Corneille, Le Menteur - *** In a previous…

Introducing Mudita Consultancy new features

Those of you who have come to know Mudita well will know that community and…

II/II Virtual Teams: the implications of socio-emotional distance

“Every once in a while, people need to be in the presence of things that…

I/II - Virtual Teams: space management across different cultures

Distance has the same effect on the mind as on the eye - Samuel Johnson, The History…

Global leadership and the differences between Indian and American culture

“The single biggest problem in communication is the illusion that it has taken place.” - George…

Filipino business ethics and the importance of cultural compatibility in outsourcing

Naim-imbág ti matáy ta malipátanen ngem ti agbiág a maibabaín; (“It's better to be dead and…

Ethnocentrism, the biggest threat to global organizations

If anyone, no matter who, were given the opportunity of choosing from amongst all the…

Global business and the reasons why we need to talk about race in the workplace

Maria’s intro:   Dear readers, Those who’ve visited the blog in the past few days might have noticed…

Social and business connections in China: an insider’s perspective on guanxi

Maria’s intro:   The visitors who have been reading this blog over the past few months, by…

Global business networking and the hidden dangers of LinkedIn

1. Ethical concerns as a small (unverified) business owner LinkedIn - “the world’s largest professional network”,…

#AskMudita Current topic: Main cultural differences between Latin- and North America

Dear readers, This is an example of the messages I occasionally receive through the online form:   “Dear…

Reasons why market research matters in cross cultural advertising

  I don't know the rules of grammar. If you're trying to persuade people to do…

"Giving and losing "face": honour, social reputation and networking in Asian countries"

people will never forget how you made them feel. - Maya Angelou - While Maya Angelou’s quote…

I/II: "Why do we work so hard?” Motivation and reward across different cultures

"The three great essentials to achieve anything worthwhile are, first, hard work; second, stick-to-itiveness; third,…

"Where do babies come from?”: a tale of misunderstandings and corporate negligence

In a previous article we’ve discussed about ethnocentrism - “ technical name for this view…

A seat at the African-American table: how social eating connects a community

Article written by Tiffani Rozier: The dining table is a sacred space within the African American…

Food, values and entrepreneurship in diaspora communities

"How a people eats is one of the most powerful ways they have to express,…

Power dynamics in the workplace and the hidden costs of fearful communication

In her book “Controlling Other People: The impact of power in stereotyping”, researcher Susan Fiske…

Consumer segmentation: the influence of cultural factors on purchasing behaviour

Authors Thomas Petit and Alan Zakon once observed that "Advertising must be compatible with the…

Space planning: a cultural matter

According to anthropologist E.T. Hall, proxemics is "the spatial dimension of non verbal behavior",the study…

Global Sales and the Customer Journey: the effect of cultural values on individual choices

Note: article originally written for BDD, Biz Development Dynamics   Are individual choices truly “individual” and an…

Time Management challenges in the global workplace

You're on a business trip to meet with some client. The meeting is delayed. Finally…